Dudi Sharon, z"l, was born in Nahariya, a father of two sons, and was murdered at the Passydak nature festival in Nahal Oz. Dudi was a vegan who contributed a lot to the animal rights movement in Israel. A Facebook activist, many noted that they liked his silly posts (as he defined it) that always brought a smile. Electro company announced that it bows its head in memory of Dudi Sharon (Shokron) and pays its last respects to the founder and first employee of Electro, who chose the special name for the company following his love for electronic music.